Since mobility has really only recently become more prevalent within the fleet industry, some fleet professionals may still be a little unclear on the role it’s expected to play within the coming years as well as the similarities and differences between the types of mobility fleets. Lucky for you, Donlen has the details you need. So sit back, relax, and allow us to break it down for you:
Ride hailing is probably the most well-known type of mobility solution for fleets. The most recognizable instances of this are companies like Uber or Lyft, which allow customers to use an app to “hail” vehicle to get them from point A to point B. It’s become extremely popular in recent years.
“In its strictest form, car sharing is a kind of car-to-go where you can sign up for their service (or vehicle) for a given amount of time,” said Donlen’s vp, mobility business development, John Korte. Essentially, customers can rent a vehicle for anywhere from a few hours to a few days and return it when they’re finished. This is where ride hailing can actually intertwine with car sharing as Donlen has been seeing an increasingly significant number of drivers who will short-term rent a vehicle specifically to drive for Uber or Lyft.
If you’re looking to drive a vehicle for a longer period of time, then subscription service is the way to go. Manufacturers like Ford, GM, Porsche, and Mercedes will typically offer vehicles from 3 months to 1 year for a monthly payment based on the vehicle. As long as the driver makes that monthly payment on time, the vehicle is considered theirs for the time being.
“In a way, ride hailing, car sharing and subscription service all occupy the same sort of shared mobility space as Uber and Lyft drivers will often sign up for a subscription with a certain company and then use that vehicle to drive the same way they would with car sharing,” said Korte.
Outside of the shared mobility space, there are two more categories of mobility fleets, one of them being autonomous fleets. These would be companies that are involved in autonomous vehicle development and testing. The goal here is to eventually fill a fleet with fully operational and safe autonomous vehicles.
The third and final area that we define as mobility is fleets that are in the business of last mile delivery. This would be a company or large retailer that deliver goods to the doorstep of someone who purchased an item through the retailer’s website.
The landscape of the fleet industry is constantly shifting and undergoing changes, but mobility is here to stay. Knowing about and understanding mobility fleets as well as the impact they can have on your fleet or business will be crucial to your success now and in the future.